How Long Does It Take To Rank on Google?

Transcript:

I get this question a lot, especially from businesses who are just starting off on their SEO journey. They know that they need to do SEO but don’t understand much about it or how it works.

So the most “direct” answer to this is – it depends.

This might not be the answer you were looking for but let me explain why. Back in the day, it was much simpler to just launch a website, optimize your title tags, stuff some keywords on your pages, and in a few weeks, you can find yourself ranking on Google.

That’s no longer feasible. The market is too competitive, Google is overly saturated with billions of pages, so you cannot expect to do these few minor tactics on a new website and rank for competitive search queries overnight. This will take time because now you have to grow your online prominence and your authority – you need to earn your way to the top of Google and show them that you deserve to be there.

 So what I usually tell everyone is that it usually takes between six months to a year to really start seeing some results,  this will depend on your market, your niche, the time, resources, and effort that is put into this. You have to consider the keyword phrases you are trying to rank for. The less competitive the keyword and the market, the better your chances of ranking higher and faster. It might take you a few months to rank for a local term such as “Cosmetic Dentist in Orlando”, whereas it can take even longer, maybe years, for a new website to try to rank for a super competitive term like “Invisalign provider”.

I really try to set expectations properly from the beginning and inform people that  unless they are running ad campaigns at the same time as they are growing their organic efforts, they can’t expect much of any leads from online traffic in the beginning.  And these ads can be through Adwords, Bing, or social media.

Do not let this discourage you though, remember if you want to be successful online, you’re going to have to start your SEO efforts sooner or later, my advice is the sooner the better, and you’re going to have to put in the effort to reach the top. SEO is a marathon, not a sprint, and once your efforts come to fruition you will begin to reap the benefits of it.

If you have any questions regarding Google, SEO, or any other marketing topic you would like to know about – leave it in the comments below and I will make sure to address it.

My name is Marli Espinales and thank you for checking this video out, make sure to hit that like button below and share this video with any friends and colleagues who you think will find this information valuable.

Catch you next time.